Linz Lim

A San Francisco-based creative with global experience in brand storytelling and multi-touchpoint campaigns across agencies and mission-driven organizations. I'm drawn to projects that require deep understanding of complex ideas and the creative challenge of translating them into clear, accessible communications.

BAO WOW: Buns We Love

BEAMY collaborated with Mohawk Paper to develop an interesting corporate gift. Inspired by the traditional bamboo steamer, a circular box is designed with a contemporary touch to reveal the book title within...

An array of 12 customized crystal magnets captures one’s attention as they sit circularly on the top tier. Matching infographics (in the notebook) provide a detailed introduction and pronunciation of each of the twelve buns. This also served as a handbook for foreigners to learn and make notes as they explore the wonders of the Chinese language and its staple food culture.